The initiative aims to increase the skills of the country’s 28 million young people between the ages of 10 and 24 and connect them to employment opportunities, entrepreneurship and positive social impacts by 2030.
The initiative was launched at the World Youth Forum (WYF) held in Sharm el-Sheikh last January under the auspices of President Abdel-Fattah El-Sisi.
Shabab Balad is the first public-private-youth partnership (PPYP) of its kind in the country.
In April, UNICEF Egypt also announced the appointment of young actor Ahmed Dash as the initiative’s international ambassador.
UN representatives in Egypt, including UNICEF Representative Jeremy Hopkins, today celebrated the appointment of the two new ambassadors.
In their new roles, Farag and Ashraf will support the work of the initiative and promote education, training, skills and link them to employment opportunities, as well as instilling the concept of entrepreneurship among young people. youth.
The global Generation Unlimited initiative targets all the world’s young people between the ages of 10 and 24, or around 1.8 billion.
In Egypt, the target group represents 27% of the population. The United Nations Children‘s Fund (UNICEF) coordinates the initiative, in which many United Nations agencies participate.
Today, the representatives of the United Nations in #Egypt celebrated the appointment of two new UN Global Initiative Ambassadors in Egypt, @BaladShabab“Ferial Ashraf”, Olympic gold medalist in karate and @AliFarag, the world squash champion. Congratulations! pic.twitter.com/YpTB3L7dxn
— يونيسف مصر (@UNICEF_Egypt) June 12, 2022
“A key part of the Shabab Balad initiative is for young people to be at the center of developing a vision for young people that will complement Egypt’s Vision 2030 and the achievement of the Sustainable Development Goals,” said Hopkins. during the ceremony.
Hopkins said Shabab Balad ambassadors will be responsible for bringing this conversation to young people in Egypt and ensuring that the voice of young people is heard at the political table, adding that he looks forward to cooperating with them as part of of this important partnership. .
Farag and Ashraf expressed their joy in being part of Shabab Balad, promising to do their best to help connect and involve Egyptian youth in this promising initiative.
“Egyptian athletes have proven their great potential in the Olympics once they get the proper qualification and I believe Shabab Balad will help all young Egyptians achieve their dreams,” Ashraf said.
Farag said he was happy to be involved in raising awareness among young people in Egypt about secondary education and labor market qualification opportunities under the initiative.
“I strongly believe that empowering young people in Egypt is a crucial step in enhancing their participation at the national and global levels,” he said.